We've Moved!

Well, I've finally found a way to combine all of my blogs and web content onto one site. Sorry for the confusion here, folks, but I'd encourage you to check out the "new" Brand Central Station by clicking here.

I won't be posting on this blogger site any more. It's been a great home while it lasted, but I'm moving to a new location where life will be a little easier to manage. All of my personal blogs will remain on blogger, though.

Hope to see you there!

All comments (c) 2008, Brand Central Station - all rights reserved. For more information about BCS, please visit our website.

More Than Your Regular Pinball Game

Okay, this spot has been out for a while but I just found it. And it's cool

Very cool.

Well done, Pepsi.

YouTube Broughaha

You can fight 'em or you can join 'em - it seems YouTube is as much a "joiner" as a "divider" when it comes to the institutions of American pop culture.

Case 1: The Academy of Motion Picture Arts & Sciences has thrown down the glove and insisted the service remove all "unathorized clips" of the movie industry's group hug ... er, Oscar telecast. YouTube has complied with the request - but not before over 250,000 viewers got a chance to watch Will Ferrell sing with Jack Black and John C. Reilly (along with other video snippets).

Still have to satisfy that Oscar-driven anxiety? You can see select video clips on Oscar.com - although none of the shows musical numbers nor host Ellen DeGeneres' monolog are available.

Case 2: CBS, on the other hand, is planning on leveraging the power of YT to generate additional madness on top of the traditional March Madness that is the NCAA finals. According to an article in today's NY Times, the CSTV Networks division of CBS is starting a campaign today entitled "Are you fan enough?" that invites viewers to upload do-it-yourself video clips.

Another Reality Show about Another British Couple

Think Sharon and Ozzie were a bit much to take? Try David and Posh.

NBC is reportedly close to closing a deal with former Spice Girl Victoria Beckham for an upcoming reality show. England's Daily Mail values the deal at just under $20 million.

An NBC spokesperson declined to comment on any pending deal.

What's Worse than a Hokey Gift Bag?

Imagine getting an invite to the Sports Illustrated bash kicking off their annual swimsuit issue featuring beautiful girls, sports and music celebrities and food from celebrity chef Wolfgang Puck. You'd be pretty excited, right?

Now imaging finding out your food might have been exposed to Hepatitis A.

A PR disaster in the making? Maybe.

Reuters reports that the LA County health department recommended all attendees to the Valentine's Day party get treatment to avoid developing the serious liver disease. A spokesman for Wolfgang Puck Catering said the company was working closely with health officials on the matter.

Is a health emergency more of an emergency when it happens to celebrities? Just askin'.

The AP Is Now "Paris-Free"

The Associated Press has apparently adopted a policy to NOT cover Paris Hilton. (Of course, she's not covered herself from time to time, but I digress.) According to a memo written by AP entertainment editor, Jesse Washington:

"Barring any major, major news, we are not going to put a single word about Paris on the wire. If something does come up, big or small, we encourage discussion on whether we should write about it."

The inspiration for the decision arose from the fact that Paris Hilton appeared on the AP Wire about twice a week last year.

Help Wanted: Vice President of Pizza

I love pizza. There's no question about that. This stunt, developed by Pizza Hut (and, you would presume, one of their agencies) encourages consumers to profess their love for Pizza Hut pizza. The job pays $25,000 (not much for a VP level position, but hey, there can't be that much work involved).

Runners-up receive a pizza party for themselves and 99 of their closest friends. How many job candidates that miss out on their dream job still receive a "consolation prize" if they don't get the job? The only ones I can think of are the girls that win "Miss Congeniality" in a beauty contest.

Official rules can be found here.

All comments (c) 2007, Brand Central Station - all rights reserved. For more information about BCS, please visit our website.